Introducing the Most Powerful SEO Tools
Discover the tools to help you cater to all facets of SEO for your website from a single place, upgrading your SEO with less time and effort while raising rankings just the same.
We'll cover the following
Successful SEO requires tweaking in a lot of areas, both inside and outside the scope of our website. While covering each of these individual concepts, we have mentioned the tools that best serve that area. However, working with a bunch of tools simultaneously to raise rankings isn’t for everyone, especially if we don’t have a dedicated SEO team at our disposal.
Most SEO experts count on one primary all-in-one SEO tool for most of their SEO efforts. Occasionally, they can refer to other tools in their arsenal for specific purposes.
Some of them are free and ideal for startups or businesses who have just recently started exploring their online feasibility. Paid tools offer more advanced features and are better suited for businesses that are looking for a competitive edge in online marketing. Most of these tools offer a limited set of free features, so we can pay for the advanced features once we’ve found the tool helpful for our requirements.
Here’s a list of the most commonly used all-inclusive SEO tools:
Google Search Console
Google Search Console offers a complete SEO platform with a number of tools to help us rank in Google search results for our target search terms. The platform is free and accessible to anyone who owns a website. It gives us a view of the most important SEO stats to fix technical issues and optimize our site’s performance for greater and better visibility in search results. One of the biggest benefits it offers is that it allows webmasters to submit their site’s XML sitemaps to help Google find their webpages easily.
Ahrefs
Ahrefs is a popular tool among many SEO experts. It includes numerous tools, some of which can be availed free of cost, while others are included with the paid plans. The toolkit offers valuable keyword research data, link building resources, competitor analysis, success tracking and site auditing. It offers one of the largest databases for conducting keyword research for not only Google, but YouTube, Amazon, Bing, Baidu and other search engines.
Semrush
Semrush is another comprehensive platform that offers a bunch of tools to cover all the important aspects of SEO. Other than SEO, it offers a greater scope for marketers, and includes helpful resources for PPC, content marketing, campaign management, SMM and more. Semrush’s SEO Toolkit includes Site Audit, Position Tracking, Link Building Tool, Keyword Magic Tool, On Page SEO Checker and other tools to help us improve our site’s SEO.
Moz
Moz is also an all-in-one SEO toolset to keep our website’s health in check. It offers all the important metrics to build insights that can help raise a business’s ranking in SERPs. Besides the conventional resources such as rank tracking, keyword research, link building and site audit tools, it also offers a free MozBar toolbar that can be installed on the Chrome browser to view page metrics instantly in our browser. There are plenty of other useful SEO tools in the package, some of them being free.
Ubersuggest
Neil Patel’s Ubersuggest began as a keyword research tool, and it is still its primary feature. Currently, along with ideas for long tail keywords, the platform also offers plenty of other features to back our site’s SEO and generate more traffic. With Ubersuggest, we can find keywords worth targeting for both organic SEO and PPC, winning content ideas, track rankings metrics, and upgrade our link building strategies.
WooRank
WooRank is a comprehensive digital marketing toolkit, with SEO as one of its core solutions. It helps us track our website data and gives actionable solutions for improvement. We can also compare our metrics with that of our competitors to pinpoint and work on the gaps.
Mangools
Mangools offers a set of five SEO tools aimed at equipping us with the most important knolwedge to raise our site’s ranking in search engines. It lets us find keywords, track our rank on SERPs, analyze backlinks, and view SEO metrics for our site’s pages.
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